Format: Hardcover

Language: English

Format: PDF / Kindle / ePub

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Less well known, however, is that it is also possible to protect the packaging and format of a company’s products and services, under the federal law of trade dress. The most famous example of trade dress is the Coke bottle. Financing Maven can help you find your franchise and start your business, DEBT FREE! Franchisees must be made to understand from the outset that they are being allowed the opportunity to operate a proven business system, using an established name.

Pages: 213

Publisher: Palgrave Macmillan (December 15, 2007)

ISBN: 0230521614

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